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Rob Greenwald

"Where Passion and Performance Meet"

Rob's Bio

aim-1Rob has led a life devoted to PowerSports.  He started riding at 10 years old and started racing at 13.  Starting with motocross, then moving to Road Racing as he entered his 20s and is still an avid street rider and does the occasional track day with his 250GP bike.  In 1993 Rob started Personal Watercraft Racing, where he still races, currently for Factory Yamaha and is a lauded 10X National Champion and 1 time World Champion.

The passion never stops and he is constantly attending events and bike nights, or tinkering on a new project for his pure love of the lifestyle.

Education was paramount and Rob is a cum laude graduate from Tulane University with degrees in business, entrepreneurial management and behavioral psychology, which underlies the core of his training and systems he teaches to dealers.  Constantly engaging in research projects, the drive to constantly grow and gain knowledge also builds his training portfolio.  Rob first started in sales and F&I in 1989. He worked as a director and record-breaking F&I producer (4.5-year 90 percent VSC average).

One of the first dedicated F&I consultants in powersports, he started teaching powersports F&I in 1994. A big caveat to his company, PowerSport Solution, is that he only works within the powersports industry and is not an auto consultant masquerading in our industry. His passion for powersports is the real drive in the success he mutually achieves with his clients, as Rob lives the lifestyle everyday. He understands our customer because he is our customer.   Fully cognizant that we are an industry of want and not need helps define the approaches and methods that he utilizes to help grow with his clients.

Rob has worked with OEMs, product companies and extensively at the dealer level. He has worked with several aftermarket companies and developed and innovated F&I products for powersports that cater to the powersports enthusiast. PowerSport Solution works predominately in F&I and sales and hosts schools held in the Atlanta area. The company also does on-site in-house training and development and takes great pride in providing dealers with top-notch finance and insurance products and programs from several of the top providers in powersports.

Rob offers unmatched training based on his own psychologically-driven approaches and selling methods that have propelled many dealerships to the lead spot of their dealer 20 groups through the years. It’s all about passion, powersports and profitability for the companies that partner with the PowerSport Solution.

From motivating a few employees in a dealer session to speaking at the highest levels within the PowerSports Industry Rob takes great pride in his work and the daily satisfaction he receives from helping the industry and people he loves is one of his biggest sources of happiness!  If you are an enthusiast, one chat with Rob and you will understand why!

Dealership Development Programs


Training & Seminars


Community Involvement & Charity